Hockey federation of India should tap companies like WIPRo or TCS who have made billions to promote the game.They can lend support to our once upon a time pride by shelling part of huge profits made in last decade.These companies are not in need of consumers like FMCG & telecom companies who wants to sponsor only cricket for gaining attention.
RE:Hockey need sponsors from IT sector
by Sreehari Mysore on Oct 24, 2007 04:00 PM
It is really good if any of the IT Majors come forward to promote the Game.
But who should take the initiative to approach them?
The Government should also consider the Income Tax deduction for those who finance Hockey.
No body has commented in this yet. Reason - this is for hockey.. Had it been cricket... almost 10 pages would have been filled with worthful and worthless comments. We should respect our national game and cheer team India(Hockey).
RE: This is what we are!!
by sobriquetee on Oct 24, 2007 11:17 AM
Well said dear. We need to encourage our hockey players more than the cricketers. The recent win by our hockey team in Asian games got less publicity than the T20 win. Very sad.......
Well, International Hockey federation and Europen Hockey want India on the top, why because our style of play is more attractive to viewers and more talent orientated. Europens made this game to Mechanical game and no more fun to watch. Their game is Plenalty based and we were field gall specialists. Now the lack of interest from Media and ppl made everyone to think about India, Hope we will be back on the top anyways
