For their new remake movies. Publicise that the old movie which is re-made now was a cult classic and tell great things about it. The younger generation who want to see movies only for timepass are amused to watch so called promoted classic movies.
Ashiqye was unique film biggest musical hit ever...i remember it always the songs the romance even rahul roy hairstyle was trendsetter in that time...those music's where best no loud music like todays no sufi-punjabi kind music its different kumar sanu anuradha paudwal all where best...it was huge hit in kerala 100days only sometimes happen for hindi films...100 % cult classic