First of all they gonna have to drop the prices of phones in India by 50-60 %. India's market is made up of mostly middle class. Who would not even think of buying a phone worth 40K to 90K. Apple should think of below 20K mobile phones. Now that does not mean releasing the same phones with poor configurations because Android phones below 15000 cost offers one of the best configurations in this range. Apple need to release phones that can compete with this price range.