tata bolt and zest are in the same league of ditastefully made cars. their concept of " india wants cheap" thought is deep rooted and they seemed to have shown some maturity in designing. the cost again says they still have some more market learning to do. but as long as you keep underestimating indian car buyers, tata will continue to remain stuck with indica and nano image. nano marketing aa worlds cheapest car was a blot on tata's face which will take years to wipe away.
