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Has Idea''s time come?


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Mahesh Thakur
The Comparison of Idea!!
by Mahesh Thakur on Jul 16, 2008 12:19 PM

The comparison was between IDEA/AIRTEL. The large segment of CDMA Users must not be ignored when considering the market capture. The GSM/CDMA Technology may be different, but the field is same, and they are competing with each other directly. IDEA may not find future going easy, as all CDMA Players are entering into GSM Market and given the fact that they already have their infrastructure in place with CDMA Network, the overall cost of infrastructure for them will be far less even if they are considered new entrants in GSM, which is bad news for existing heavyweights also in GSM Arena. Both TATA and RELIANCE are known to be a market killers when it comes to call rate cutting, and that may make IDEA's idea of profit-making in new circles a "SOUR GRAPE" Story.

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