That, the chocolate industry is looking up, profits are rising and newer players are coming in, is without doubt a cause for concern for parents and school heads. Too much of chocolate and other junk food coupled with too little of physical activity is playing havoc with the health of children and obseity is certainly a rising issue that needs serious attention from all concerned. It is necessary that we are not shortsighted in our outlook.
RE:Cause for concern
by slash on Oct 10, 2007 02:35 PM
true. anything that crosses a limit is bad. increasing the consumption of chocolates just for celebration is marketing. chocolate as indulgence is fine, we have indian sweets doing the same thing. but chocolate as a health food or say health benefits is farcical.
Cadbury's chocolate range sets back India to the times when Ambassodar and Premier Fiat cars models had monopoly.Chocolates are heaty yet the Cold countries have a much wider assortment of chocolates than India when actually it should have been the reverse.I suppose it is great Marketing skills that enables Cadbury to still market the same old boring types.
RE:This looks like a free advertising of Cadbury from Rediff
by slash on Oct 10, 2007 02:30 PM
please explain how the indian sweets are healthy ? if they are rich in fat etc. they both stand on the same scale. just because chocolates are foreign recipes, doesnt make it bad.
We have read about the quality of Cadbury a lot, worms in chocolates, etc. They were voted the worst chocolate in the UK during the last year's Easter.
RE:Learn the art of gifting, Cadbury way
by slash on Oct 10, 2007 02:32 PM
they were the worst agreed. i believe its a case of isolating a leader. its good that they were targetted, theyve pulled up thier socks now. scores of local brands fare horribly bad in many metrics, from food colour, contamination to preservatives, and packaging/ worms. critics have a place, but not lopsided criticism
WE CAN HELP CADBURY ACHIEVE MORE SALES IN RURAL INDIA.
We at PROJECT HEALING TOUCH are gearing up to make Refrigerators available to Every Tractor Owner at a special price. Once this is done CADBURY can reach more households in RURAL MARKETS.
We do this by appointing EX SERVICEMEN as dealers/ Sales Promoters for Refrigerators
We are presently associated with PEPSI in this project
We would be happy to give the CADBURY team a good boost in sales, by launching this project in Haryana-- Faridabad/Ambala/Mahendergarh- in particular the surrounding RICH Rural belt
MUKESH ANAND President- PROJECT HEALING TOUCH N Delhi - India Mob 9810015900- 0124-4385041
Rediff I think you have placed the above at the wrong place. Is it supposed to be in the ad layout ? Seems somebody created a mistake and put it in the article section. Can you pls rectify
RE:Ad
by swamy on Oct 10, 2007 01:55 PM
i think there are lessons to b learnt from this, though it is a pr campaign , it is better than reading abbout rani's bulging stomach
No doubt gifting has become a bit 'boring' today. What we found novelty in was making a charity act double our gifting impact. We used https://www.giveindia.org/give/common/giftadonation.jsp Nice concept worth trying before this too gets boring :)
RE:Gifting donations
by tarika on Oct 11, 2007 12:45 PM
Agree!! I gifted a friend a donation and saved myself the effort of baking her a cake - she was so pleased with the donation gift. Check it out - www.giveindia.org .
