THE CUSTOMER SHOULD FIRST REALISE THAT HE IS BUYING INSURANCE PRODUCT & NOT INVESTMENT PRODUCT. INSURANCE PRODUCT MAY GIVE YOU 5-6%RETURN BUT COVERS RISK AND IS HANDY FOR YOUR FAMILY IN TIMES OF DISTRESS. IT IS JUST LIKE BUYING A HOUSE FOR ONE'S LIVING. YOU SPEND 40 LACS FOR HOUSE WITH RENTAL VALUE OF 10000 P.M.HERE RETURN OF 3% ONLY STILL FOR SAFETY & COMFORT OF YOUR FAMILY YOU LIKE TO PURCHASE A HOUSE. YOU BUY GOLD & KEEP IN LOCKER WHICH YEILDS NOTHING, BUT STILL YOU BUY GOLD BECAUSE IT PROVIDES SECURITY IN MIND THAT HAVING GOLD YOU ARE SAFE.SIMILARLY LIFE INSURANCE IS BOUGHT FOR SAFETY & SECURITY OF FAMILY IN TIMES OF DISTRESS&IT SHOULD NEVER BE COMPARED TO INVESTMENT PRODUCTS FOR YIELDS ETC.
