Interesting idea, but will the people read the mag - while riding the auto? Even assuming it is not a bumpy ride, there are lot of other factors: short distance travelling, crowded seat etc
Re: Comfort reading
by Dev Shah on Mar 30, 2010 09:09 PM
Hello Mohamed,
before we started this project, we carried a paid research to study the travel pattern in munbai with various paramaters like time spent per ride and what do people do while travelling, and 30% said they read magazine, novels, news papers, etc.
Re: Comfort reading
by True Voice on Mar 30, 2010 10:00 AM
Dont bother much. These guys know someone in rediff and try promoting their crazy ideas. Looks like parents are rich to foolaround like this